Making sure that your WordPress website is SEO optimized out of the box can be a bit tricky if you don’t know what you are doing. Google’s ranking algorithm can be ruthless to websites that are poorly optimized and lack any semblance of quality content that usually makes the top list of search results. So what are some of the best WordPress SEO plugin that you can implement in your website in order to make it better overall?
WordPress SEO: As the most extensive and detailed WordPress SEO plugin best out there, SEO by Yoast is well-known in the web design community. This plugin offers a plethora of options that range from simple SEO optimization of keywords, titles and subheadings to more complex tasks such as custom titles and Metadata for each of your posts. It can help you create better content at no cost whatsoever. If there was ever a WordPress SEO plugin that could end all other plugins, it would be SEO by Yoast – even the name suggests as much.
SEO Smart Links: Linking your content over several WordPress websites can be a bit of a chore. If you don’t have a background in web design or experience doing SEO optimization, interlinking your content can easily turn into a disaster. Plugins such as SEO Smart Links are here to make that job easier for you by optimizing and linking content automatically. All you have to do is add custom parameters that the plugin can use in order to link content between different sources and as a result, your traffic will rise exponentially.
Google Keyword Planner: Using Google’s own tools to optimize your online content is often a smart idea – after all, everyone uses Google to look for content they need online. This SEO plugin revolves around researching which keywords are optimal for the type of content you want to publish. As a result, your site can get a much better ranking and visit rate overall, making it a no-brainer to use Keyword Planner for your next content creation.
Link Patrol: Being up to date with everything going on with your website can often be difficult. You can’t physically monitor every outgoing link that pops up in every page of your website – sites all over the internet change overnight. That is why Link Patrol is an essential WordPress SEO plugin that can help you monitor and remove malicious links from your content. Having such content on your website can not only ruin your ranking but also avert any potential visitors from ever coming to your site again.
Post Title Formatter: Creating SEO titles and subheadings for your articles can be stressful enough without thinking about formatting. That is why Post Title Formatter represents a handy free tool that can help you shape title content. You can safely focus on writing an optimized title that works creatively as well as ranking your site high enough in the search results. The plugin will focus on formatting that content with proper punctuation, capital letters and adding spaces after each comma.
W3 Total Cache: As the only WordPress plugin that focuses on website performance, W3 Total Cache is a must for every website. It helps optimize content by using CDN integration in order to reduce download times. In turn, your website loads much faster and gets ranked higher as SEO optimized, making this plugin a no-brainer for anyone looking for fast and seamless web browsing.
Broken Link Checker: While the tool might be similar to Link Patrol in nature, in practice it’s completely different. Broken Link Checker will continually monitor your outgoing links and make sure that they are working properly. The two tools can work together to provide for an optimal surfing experience for whoever visits your website and decides to follow one of the many links you embed in your content.
Google Sitemap Generator: Google is known to make surfing the internet a much safer and faster experience. Sitemap Generator is a tool that allows web designers and programmers to quickly and efficiently access your websites code. What this does is that it makes your website much more optimized for Google’s own search engine algorithm, making it easier to recognize plugins and content. Using a sitemap is a great way to make your code and content accessible for viewing to anyone while making it easier to modify for yourself and your coworkers.
WP Security & Firewall: Like every other site, WordPress-powered blogs and stores need proper security to run flawlessly. This plugin aims to defend your website from any malicious spamware, malware or incoming attacks. Google’s algorithm tracks every site that gets this kind of attention – if your content is legitimate and trending; chances are that you will face some attacks from time to time. Avoid losing data and use a firewall plugin such as this one.
SEO Optimized Images: Making sure that your website runs as fast as possible can be stressful if you don’t have any graphic design knowledge. SEO Optimized Images aims to compress and convert your images into smaller, more versatile data that can load faster and easier. You will earn the trust of your visitors by using less of their bandwidth and Google will rank your site higher because it’s easier to load. It’s a win-win situation for both sides.
These plugins are only a taste of what you can do with your WordPress SEO optimization. The trick to finding out the best combination of tools and plugins is experimenting with a small site that you can always take offline and restart completely.
Don’t be afraid of trying out new tools and finding new ways to deliver quality content to your users. While the WordPress SEO plugin will surely help you out, it’s the content that really matters once the visitor is actually looking at your website.
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If this post raised some questions about your business or your website, please feel free to ask me a question.
