Aug 10, 2017 | Marketing How To
It’s a fact: people like pictures. Before we invented the written word, we humans were recording our stories as drawings on cave walls. Even now, from prehistoric times to the digital age, we like getting our information through images. It’s no surprise then that...Aug 10, 2017 | Marketing How To
Small business owners have a ton of marketing tools at their disposal, and social media has made it easier than effort to connect with customers and grab a lot of local market share. But a tool, like Facebook live video, is only good for marketing if you know what to...Aug 10, 2017 | Marketing How To
If you’ve spent any amount of time researching how to market your small business to achieve the best results, you already know that email marketing is hands-down the #1 tool at your disposal. Even in the age of Snapchat, Instagram stories, and livestreamed social...Aug 10, 2017 | Marketing How To
In a small business, it is imperative that you gain public awareness and market your brand to attract new customers (and retain current ones). It is also often the case, however, that resources are limited within small businesses. With less cash to spend, less staff...Aug 10, 2017 | Marketing How To
Marketing should never be impulsive, it should be planned and strategic. If you make random unplanned marketing decisions you waste money. Worst of all you won’t be able to track whether your marketing effort is a good investment or a bad one. The reason why people...